Marketing Services

McQuaid Communications delivers creative, effective, custom marketing solutions for our clients around the world.
  • Concept-to-completion production of custom marketing collateral, including supplements, brochures and press releases, written and designed specifically for the incentive travel/MICE market
  • Assessment and advice on developing marketing strategy and collateral
  • Distribution of marketing collateral to an audited, qualified, CASL compliant list of Canadian incentive travel /MICE professionals
  • Assistance in creating custom templates and examples for itineraries, proposals and vetting forms for CVBs and DMCs
  • Assistance in promoting familiarization (FAM) trips and finding and vetting qualified participants
  • Assistance in promoting in-market events
  • Reviewing and rewriting MICE-specific web pages on supplier websites to ensure the marketing message is clear and reflects MICE terminology